I don’t leave my house without... my Iphone!
People would say that I am… hilarious! While many people think Accountants may not have a sense of humor, I’m the total opposite. One good laugh a day for me is always on my agenda
The most important aspect of any business is… the education. Partnering with me is an-ongoing learning process. I educate all my clients on what they need to know to not only stay in business…but growing their business!
My favorite business book of all time is… ”Start With Why”- Simon Sinek
I am a CPA who provides accounting services to serious Entrepreneurs and Small Business Owners who are looking to take their businesses from good to great! I am different because my services are based on an initial detailed consultation of a businesses operations and goals. When I am hired I am automatically thinking of what I can do to help get that business where they need to be. All our offerings contain some form of growth and strategic planning. Know Your Numbers will never be a company that provides non value added servicing. I was intrigued by the enormous amounts of failing businesses that I have personally encountered growing up in New York City and also while living in Philadelphia. A failing business doesn’t just start with loss of money, it starts with un-organized operations, poor planning, and lack of education. Know Your Numbers addresses all of these issues.
Who/What inspires you?
I am inspired by my ability to determine my own value. I am inspired by knowing that with hard work, and consistent education I can always provide my clients with invaluable information and services.
How as being an entrepreneur affected your life? How did it change the way you think about life?
Being an Entrepreneur has allowed me to appreciate the freedom that comes along with setting my own hours, being my own boss, and determining my worth based off my own actions. It also made me realized that being your own boss can be stressful. There are times when business is booming and then times when it can be slower. It’s all about managing your time and resources.
Is there one “rookie mistake” that new entrepreneurs keep on making? What is it? Did it happen to you?
Yes! Believe it or not when I first started my business I did not expect it to be profitable the first year. I was wrong. My lack of expectation yielded higher income which resulted in higher taxes. If I would have planned earlier I could have alleviated having a tax bill. I learned that planning is continuous. Not just once a year. Needless to say I plan every day for my company.
What is failure?
Failure is when you stop trying. Failure is when you let the naysayers convince you that their thinking is what you should think. Failure is letting a roadblock determine your destiny. Failure is calling it quits. Failure is when you are not learning.
What does it mean to have competition/competitors? Do you compete/collaborate or just observe? What is the best practice to approach your competition?
Competition is a necessity. Competition keeps you on your toes. If you are not inspired by competition or faced with challenges presented by your competition, you are not working. I think the best practice to approach competition depends on the competition. There are some other business owners who are in my industry and we are really good friends. We always take about our processes and bounce ideas off of each other. We also support each other in endeavors and promote them on social media (yes I have no problem promoting and collaborating with my competition). On the contrary there are competitors who may not be as friendly and they may be very un-welcoming. I don’t take offense. I just continue to do what I love. I know I’m great at what I do and I’m passionate. My passion will prevail through any amount of competition that comes my way.
Do you have hobbies? What are they? Is it important to take “time off” and focus on other things such as friends, family, hobbies etc.?
My hobbies are pretty simple, I enjoy traveling, being a self appointed techy (I love anything technology or app related) and catching up on old TV shows. It’s so important to disconnect from the world sometimes. Once you disconnect you can re-connect so much stronger.
Do you believe that there is one specific formula for success? What does it mean to be a successful business owner?
There definitely is not one formula for success. Success should be self defined. I defined my own success by things that were bothering me in my day to day life and the steps that I could take to alleviate or remove those pain points. Once I completed those steps, success was defined! A successful business owner in my opinion is profitable, comfortable being uncomfortable, and content in knowing that change is good.